Seven of the ten countries in the world with the highest growth rate are located in Africa. Due to the increased global demand for natural resources and the adjacent investments, Pepperl+Fuchs is seeing increasing demand for their products, explains Marc Van Pelt, Sales Director Africa. This is particularly noticeable in process automation, as well as in industrial sensors for factory automation in South Africa. Very positive developments are already occurring in many African countries. The new Pepperl+Fuchs office in Johannesburg forms the foundation for a long-term strategy in Africa – a giant that is just waking up.